Mineral water market, worth 160 million euro in H1
The growth in entire 2008 is estimated at 12% against the level of 390 million euro recorded in 2007, the Capital weekly writes.
Simion says this market has not reached maturity yet and is at the middle of the growth. He ads the current population of Romania should consume over 2.5bn liters.
A Nielsen study shows the volume of mineral water sales rose in H1 by up to 16% against 2007, whereas the value of the sales rose 20% to some 160 million euro (against de 138 million euro in H1 2007).
The Biborteni official says the only trend not caught by Romanians is «aqua plus», the mineral water with herb or fruit flavour, with no sugar.