Daimler Financial Services targets contracts of 300 mln euros on Romanian market

Daimler Financial Services AG Co. – provider of financing, leasing and insurance services – is eyeing contracts in the value of 300 million euros, on the medium-term, following the launch of its activity on the Romanian market.
„Our medium-term objective is to get contracts in the value of 300 million euros in Romania and to attain this objective we are to offer the dealers and clients our whole range of excellent financing and services from the very first day”, announced Andreas Lehr, director Mercedes-Benz Financial Services Romania.

Romania represents the third largest vehicle market in Central and Eastern Europe, following Russia and Ukraine. Car sales surged in 2007 by 20%, to more than 321,000 units and utility vehicles sales by up to 25%, to almost 50,000 units.
According to data provided by the company, Mercedes-Benz sold approximately 2,400 cars in 2007, 42% more than the previous year, whereas the utility Mercedes-Benz vehicle sales rose by 80%, up to 4,500 units.
„We expect that the sales of Mercedes-Benz vehicles will rise”, said Michael Grewe, CEO of Mercedes-Benz Romania SRL.
Mercedes-Benz Financial Services is going to support the dealers through the implementation of an electronic system in its selling points. This system will allow that all activities involving the dealerships and Mercedes-Benz Financial Services Romania, from the loan applications up to credit approvals, be carried out electronically. Moreover, Mercedes-Benz Financial Services offers services of financing and insurance to the dealers.
Daimler Financial Services AG Co., headquartered in Berlin, has officially launched its activity in Bucharest on September 18, 2008.
The new company offers loans, leasing contracts and insurance solutions to corporate entities and individuals for the acquisition of new and second-hand cars and utility vehicles. Mercedes-Benz dealers in Romania can provide a large range of financial services to their clients, under the same umbrella.

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